Klaviyo is an email marketing platform created for online businesses that features powerful dynamic segmentation, email and SMS marketing automation.

At IgnitePOST, we’re thrilled to announce that you can now trigger handwritten notes directly from Klaviyo Flows from within the Klaviyo dashboard!

Klaviyo Flows allow you to automate timely touchpoints with your contacts without losing any of the relevance and personalization required to build an impactful marketing strategy.

Starting today, you can now take personalization to heights never before imagined!

Not only can you use Klaviyo to segment and personalize outreach to your customers, but you can now leverage IgnitePOST handwritten cards for that outreach.

Handwritten cards can be triggered as easily as sending an email from within a Klaviyo flow, but performs 20X-30X better!

Yes, you read that right … the workflow is easy to set up and stays exactly the same as you’re used to. However, you now have a tool in your belt that will outperform email by 3000%

Without a brick & mortar location, it’s often difficult for eCommerce stores to develop relationships with their customers. Handwritten letters have proven to be one of the most effective ways to fill in the missing piece and to turn your customers into raving fans. The more personalized outreach approach has proven that it makes customers continue to come back and buy from you over and over again instead of looking somewhere else.

In fact, any existing Klaviyo Flow can now have a handwritten touchpoint added with just a few clicks.  We put together a step-by-step guide showing exactly how to send handwritten notes from a Klaviyo Flow.

Interested in seeing where other eCommerce shops have been successful triggering handwritten notes from Klaviyo Flows?  Here are some examples:

Product Review / Cross-Sell - Reach out with a personal handwritten card asking for a product review instead of just sending an email and hoping for the best. Handwritten letters have a conversion rate that is 30X higher than email.

Happy Birthday Cards - Create a more personal relationship with customers by having a handwritten birthday card show up instead of just an email.

Post Purchase Followup - Follow up after a customer has made a purchase with a tailor-made experience (can split this out to 1st-time buyers, 2nd-time buyers, 3+ …etc.)

Reward Point Redemption - Reach out to customers who have unused reward points (or when rewards are about to expire), reminding them to come back and use their credits.

Churn Prevention & LTV Growth - We see this a lot with subscription businesses: reach out to customers the month before they typically churn with a personal note from the founder/CEO offering a discount for the next several months.

VIP Special Event Offers - Give your best customers the white glove treatment they deserve. Send them a personalized offer with a handwritten card for being one of your best customers. Pure Plates took this approach and saw an 11X ROI!

Do you have other ideas of where handwritten notes can be beneficial within a Klaviyo Flow? Leave some suggestions in the comments below!

Want to get started today? Our team is happy to do all the heavy lifting for you and help you get set up Just reach out and Contact Us… we’ll do the rest!

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