Actionable strategies you can implement before BFCM, as well as a bonus checklist to ensure you stay ahead of potential pitfalls.

Looking for ways to stand out this BFCM? Here's how you can capture your audience's attention faster with handwritten notes and the different ways in which you can use them.

Businesses today are in a relationship-centric era, meaning companies that interact with customers in a meaningful way have a corner on the market.

Referred customers often become loyal customers, referrals increase your closing rates and your overall sales, referrals can lead to more substantial sales, and they cost very little for your company.

Getting customer reviews is critical to modern businesses in the eCommerce industry.

Everyone enjoys being appreciated and recognized for their work. For employees, praise and gratitude are ranked as the highest form of motivation by 67% of the workforce, superseding monetary incentives. When it comes to customers, 41% of companies that show appreciation and recognition see a significant increase in their customer satisfaction.